You’re probably hearing about artificial intelligence from every angle possible. Meta is planning to use AI to create ads for its company portfolio, including Instagram and WhatsApp. And Google has an AI-mode search tool and even use it for its apps. Now, YouTube is in the mix with new AI features coming soon, too.
Here’s what you can be on the lookout for on YouTube, and how it could change your watchlist.
AI-powered YouTube search tool
YouTube will be rolling out a new AI-powered search tool, it said in a statement on Thursday. The carousel will suggest videos from YouTube creators. It will highlight video clips based on your search, and share descriptions and videos based on your search request.
Premium members can test it now. A release date for other users is yet to be announced.
Conversational AI tool will be more widely available, too
YouTube shared its conversational AI tool in Nov. 2023, and first made it available to YouTube Premium subscribers in the US on Android devices. Soon, some non-premium users will have access to it.
The conversational AI tool answers questions and suggests content with the Ask icon at the bottom of the video. The Ask about this video prompt will appear at the bottom of the screen for you to choose from select prompts or ask questions about the video while continuing to play your content without interruption.
YouTube’s statement said to expect this tool in the coming days.
