Fitness tracking company Polar has launched Loop, a $200 screenless wearable that it says will have no subscription fees. Preorders opened on Sept. 3, and the Polar Loop will start shipping on Sept. 10.
Like other fitness trackers, the Polar Loop will log steps, sleep patterns and daily activity patterns but Polar is touting the lack of a screen as «unobtrusive» and «discreet.» The Loop, which is a wearable band for your wrist, has eight days of battery life with continuous use and stores four weeks’ worth of data. It syncs with the Polar Flow app to view stats and analyze sleep and training data, among other information.
Because it has no buttons, activities can be started in the app or passively with what the company calls «automatic training detection.»
It’s available in the colors Greige Sand, Night Black and Brown Copper. Additional band colors are offered for $20 each.
There’s already a market of no-screen wearables, including the Whoop 5.0 wristband and smart rings such as the Oura Ring 3.
