British tech company Nothing has set a date for the launch of its upcoming Phone 4A. The latest midrange offering from the design-forward phone-maker will make an appearance on March 5 at the renowned London art school Central Saint Martin’s.
The phone launch will take place during one of the busiest weeks in the tech calendar, brushing up against both MWC (March 2-5) and Apple’s «special experience» on March 4, where the company might unveil the iPhone 17E. Still, what we might see at these rival events remains largely a mystery for now. Nothing, on the other hand, has given us a much clearer idea of what to expect when it livestreams the launch of the Phone 4A at 10.30 a.m. GMT (2.30 a.m. PT).
«We’re going to be focused on levelling up our A series with the 4A,» said Nothing CEO Carl Pei in a video he posted last month. «It’s our best-selling series and we’re really excited about taking this even closer to what a flagship experience is going to be across the board from materials, design to screen, camera, etc.»
The Phone 4A is the successor to the Phone 3A, which Nothing launched at a similar time last year. But it also builds on the success of the Phone 3, Nothing’s first true flagship, which arrived last summer. CNET reviewed both phones and we were especially taken with the Phone 3A series
«The Nothing Phone 3A Pro impressed me enough with its combination of value and performance that I awarded it a coveted CNET Editors’ Choice award,» said CNET Editor at Large Andrew Lanxon. «I want to see Nothing continue its focus on affordability while offering a phone that’s capable of handling all of the everyday essentials. I’d love to see some vibrant colors too as, let’s be honest, phones aren’t as interesting as they used to be.»
Pei has already promised that the phone will offer a «bold new experimentation of color,» and he might just have given us a hint as to what color he’s referring to — based on a graphic he posted to Instagram on Tuesday.
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The image features Nothing’s name and the date of the Phone 4a launch event scrawled in bright pink graffiti-style lettering over the top of the invite to Apple’s March 4 «special experience.»
Pei has already said that the Phone 4A will continue the evolution of Nothing’s transparent design principles, and it would be a fun move for this latest device to glow bright pink. But Nothing is nothing if not bold when it comes to design. If any company can make an iconic neon pink phone work in 2026, it’s this one.