Pluto TV is partnering with CBS to bring recently finished seasons of the network’s biggest hits to the streaming platform for free. The epic promotional preview campaign kicks off in September, giving viewers access to a selection of six CBS original shows. It’s just in time for the primetime season to start, giving viewers a chance to sample shows before new episodes of these series premiere on the network.
Those tuning into the free TV streamer this fall will be able to watch season 2 of Elsbeth, season 4 of Ghosts, season 1 of Matlock, season 1 of NCIS: Origins, season 3 of Fire Country and season 1 of Watson. They’ll all be available on demand.
«We’re giving fans a front-row seat to binge — or sample from — a full past season of six standout CBS Original series, on Pluto TV, just before their big returns during ‘CBS Premiere Week,'» said Mike Benson, President and Chief Marketing Officer, CBS, BET and VH1. «It’s a win all around — CBS builds excitement, Pluto TV keeps fans engaged and viewers get to relive cliffhangers or discover new favorites.»
The promotional stunt is a first for Pluto TV. In the past, the service has offered free on-demand access to the latest episodes of primetime hits a week after broadcast. This time, though, they’re giving viewers full seasons of multiple CBS hit shows to watch simultaneously. The press release stated that it’s «the next phase in its successful synergy with the CBS brand.»
